Resources and Issues
Local children’s fund measures, campaigns and polls in California
Campaigns for local children’s funds in California
March 2020
CITY OF SACRAMENTO – Voter-initiated set-aside of general fund
ALAMEDA COUNTY – Sales tax for early care and Oakland Children’s Hospital
2018
ALAMEDA COUNTY EARLY CARE CAMPAIGN FOR JUNE, 2018
SAN JOAQUIN COUNTY MARIJUANA TAX MEASURE – November, 2018
- Powerpoint presented by San Joaquin Alliance for Children
- RIVETING INFO: Poll on voter preferences on how marijuana tax funds should be spent – November, 2017, by Fairbank, Maullin, Maslin, Metz and Associates
CITY OF RICHMOND – Budget set-aside to create a Youth Fund, June 2018 + Real Estate Transfer Tax, November 2018
- Richmond power point on history of measure and lessons learned
- Richmond Kids First original ballot language, 2016
- Richmond Kids First revised ballot language, 2018
- Richmond Kids First Fact sheet, June 2018
- Richmond Real Estate Transfer Tax, November, 2018
- Richmond Real Estate Transfer Tax Fact Sheet, November, 2018
- Richmond Kids First fact sheet, 2016
- Richmond Kids First talking points, 2016
- The Early Richmond Story – powerpoint by Kimberly Aceves, Executive Director, RYSE Center
SANTA CRUZ City and County – Increasing a city marijuana tax to create a Children’s Fund and utilizing marijuana resources to create a county early care initiative
- Statement by Santa Cruz City Councilmember Watkins on children’s fund
- Early care plan approved and funded by county Board of Supervisors – Thrive by 3
SAN FRANCISCO, June 2018
Yolo, Marijuana general tax measure calling out kids
Ballot measure language for California children and youth funds – No need to re-invent the wheel
DECISION POINTS in drafting a measure
- SF Children’s Fund, 2000 reauthorization
- SF Children’s Fund, passed in November, 2014 – includes increases in fund, services to transitional age youth, and greater oversight and planning
- Richmond Fund for Kids – June, 2018 ballot
- Alameda County Early Care measure – June, 2018
- Yolo Preschool Measure final draft, 2020
- Yolo general marijuana tax city early care and youth development
- Napa Children’s Fund – draft of proposed set-aside, 2016
- Sacramento Children and Youth Fund – marijuana tax on ballot, June, 2016
- Solano Advisory measure for Solano Children’s Fund – accompanied a general sales tax, November, 2016
- Marin Measure A – special sales tax for a children’s fund, November, 2016
- Oakland Fund for Children and Youth legislation
See above sections for most recent language for Alameda County, City of Sacramento, and San Francisco.
What have First 5’s been up to?
Power point from 2020 state First 5 conference.
Polling on funding measures for children and youth services – getting essential information on what the public thinks
Local polls and polling information with a local perspective
- The June 2018 Election and Funding for Children and Youth – power point presented by Dave Metz, Fairbank, Maullin, Maslin, Metz and Associates, June, 2019
- Building Public Support for Investments in Early Childhood – updated polling information by Dave Metz, Fairbank, Maullin, Maslin, Metz and Associates, April, 2017
- GOOD LOCAL MODEL: Solano County Children’s Issues Poll – a good model for a local poll on revenue, priorities and messages
- Napa County poll on children’s issues and revenue, 2016 – another local model
- San Joaquin poll on how to best spend marijuana dollars, 2017 – a great model on an important subject
- Dave Metz, FM3 Research – powerpoint, 2016 California Election and Funding for Children and Youth, Lessons learned
- What Polling Tells Us About Investing in Children, Youth and Families – a PowerPoint presentation by Dave Metz, Fairbank, Maullin, Maslin, Metz and Associates, September, 2013
- Framing the Issues for Small Communities and Conservative Audiences – a PowerPoint presentation by Dave Metz, Fairbank, Maullin, Maslin, Metz and Associates, September, 2014
Statewide
- FEATURE: Webinar on polling and Choose Children 2018 – with Margaret Brodkin, Pete Weldy, Director of Choose Children 2018, and Ben Tulchin, pollster – Jan. 24, 2018
- Slide deck on above webinar
- Choose Children 2018 – a statewide poll by the Silicon Valley Community Foundation on early care issues that could impact the 2018 election and governor’s race
- California Early Childhood Education Funding – a statewide poll conducted by the Latino Policy Coalition and the California NAACP – September, 2017
- Voter Attitudes Towards Investing in Youth – a poll in Southern California by Fairbank, Maullin, Maslin, Metz and Associates, April, 2017
National perspective
- Celinda Lake, Lake Research Partners – powerpoint on issues heading into 2016
- Polling on Children and Youth Issues: Best Practices – a one hour webinar with noted pollster Celinda Lake, easy to register after click, with Forum for Youth Investment and Funding the Next Generation
Early organizing from around the state
San Francisco – 2 model measures: California’s first children’s fund and only universal preschool fund
Children’s Fund information
- QUICK SUMMARY: Children’s Fund fact sheet
- The San Francisco Children’s Budget Story with lessons learned
- Sandboxes to Ballot Boxes, the story of the Children’s Fund Campaign by Margaret Brodkin
- Legislative language creating the SF Children’s Fund
- Legislative language re-authorizing the SF Children’s Fund, passed in November, 2014 – includes increases in fund, services to transitional age youth, and greater oversight and planning
- Overview of SF’s Department of Children, Youth and Their Families, which oversees the Children’s Fund
- Powerpoint presentation on history and lessons of SF Children’s Fund
Preschool for All information
History of early care local funding efforts in the Bay Area
- Summary – prepared by Ellen Dektar, Alameda County
2016 children’s fund campaign information
- Summary of results
- The Napa Story – powerpoint by Joelle Gallagher, Executive Director, COPE Family Center
- Napa’s launch powerpoint for Funding the Next Generation Napa
- Marin Expenditure Plan for its proposed sales tax measure
- Presentation on Marin’s progress towards getting a children’s fund on the ballot
- Solano County Children’s Fund campaign – a sales tax increase and an advisory measure
Information on running political campaigns
NOTE: Most of the information on campaigns is in our campaign manual, linked here: https://www.fundingthenextgeneration.org/nextgenwp/wp-content/uploads/2017/10/Funding-the-Next-Generation-September2017-small.pdf
- How to set up a local ballot measure committee – by the Sutton Law Firm
- Ballot Measure Committee Legal Issues – by the Sutton Law Firm
- “Sidewalk Strategies: A Practical Guide for Candidates, Causes, and Communities” by Larry Tramutola’s, with a final chapter on “Winning Tax Elections” Third edition, 2012 – can be ordered on Amazon
- Children’s Fund campaign budget for 2014 campaign
