Funding the Next Generation, founded in 2015, was the nation’s first initiative to promote and fight for local public funding measures for services to children, youth and their families – funds like San Francisco’s Children and Youth Fund and the Oakland Kids First Fund.
The mission of Funding the Next Generation is to increase public funding that provides opportunities for all our children and youth. With the belief that action starts at the local level, we help create city and county policies and revenue streams that will fund and sustain services such as childcare, preschool, after school and youth development programs, career preparation and summer jobs, health care, recreation, parent support and community schools.
We know that rhetoric and policies on paper are meaningless unless resources follow. Sadly, getting enough resources for children and youth is often a battle. Funding the Next Generation helps win those battles – in city and county budgets, and at the ballot box.
The crisis that was created by Covid 19 has revealed the limitations in our services for children and hopefully taught us more about what is important in our lives. As our country recovers, it is essential that we not only return to what we provided our children prior to the virus, but that we strengthen that safety net of support. As communities re-establish their priorities, we must use this as an opportunity to ensure that children and youth are front of mind. We must not respond to the fears that could follow, but to our community’s highest aspirations for the next generation.
This initiative was founded and is directed by Margaret Brodkin, who is nationally recognized for her pioneering work and tough advocacy in building a constituency for children and successfully fighting for hundreds of millions of dollars in public funding for children and youth services in San Francisco.
Funding the Next Generation works with coalitions of advocates, public officials, non-profit agencies, parents and youth throughout California – and has sparked action around the country.
If you want to be part of a movement that helps the children in your community look to the future with excitement and hope, join us! As an expanding learning network of local coalitions, we look forward to sharing our resources, experience and expertise with you.
“Margaret Brodkin is the Johnny Appleseed of children’s funds.”
– Larry Tramutola, political consultant for dozens of winning campaigns for school funding, progressive policies and the strategist behind the historic soda tax victories in Berkeley, San Francisco and Oakland, California.
LATEST ADDITIONS AND HIGHLIGHTS
LATEST ADDITIONS AND HIGHLIGHTS
Check out our 2022 newsletters with valuable information about our work:
- January 2022 – Election updates, ARP funding for kids, City Department New Publication, New Resources
- April 2022 – Campaign updates, National Institute resources
- June 2022 – Sacramento response to gun violence, Update on Taxpayer Protection Act
- October 2022 – Campaign updates, Register for Launch of 2024 Learning Community and Election de-brief
TOOLS AND TRAINING created by Funding the Next Generation:
- DEBRIEF ON 2022 CHILDREN AND YOUTH BALLOT MEASURES
- Why start now for 2024: What needs to be done and calendar for doing it – PowerPoint
- Assessing the political landscape: The feasibility of a ballot measure in your city or county – Use this tool
- Drafting a ballot measure – Fact sheet on Elements of a Ballot Measure and PowerPoint on Crafting a Ballot Measure
- Early steps you can take to get started with a ballot measure – PowerPoint
- Fundraising for Ballot Measures – PowerPoint from training
WORKING YOUR BUDGET PROCESS:
If you already have a fund, you may want some ideas about how to use the fund to foster collaboration, promote equity, build community and inspire innovation.
Download the Guide
FROM OUR NATIONAL PARTNER AND FISCAL SPONSOR
Tools from Children’s Funding Project about resources your city, county and school district might access from the federal government – Info on all cities, counties, school districts
CATCH UP ON PAST WEBINARS
CHECK OUT OUR YOUTUBE CHANNEL FOR ALL OUR WEBINARS AND TRAININGS: They cover everything from digital tools, to reducing juvenile hall populations, to latest national polling, to advocating for kids in local budget processes.
Local departments for youth can be an important way to coordinate city services, generate new dollars, strengthen the voices of young people, and provide a forum for city problem-solving. They can also be a first step in developing a dedicated fund for children and youth services. Download here
California’s First Children’s fund
Hear Margaret Brodkin tell the inspiring Little Red Wagon Story about the winning campaign to pass the San Francisco Children’s Fund – now over $100 Million each year.